Lancome launches exhibition in Shanghai for 90th anniversary
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Global cosmetics and skincare brand Lancome is celebrating its 90th anniversary with the Lancome Happiness Express exhibition in Shanghai, running from Oct 10 to 25. Inspired by themes of trains and travel, the exhibition features five themed zones showcasing a rich collection of historical materials from the Lancome heritage archive, weaving together the brand's 90-year journey of innovation through three narrative threads.
Visitors can explore iconic pieces such as Lancome's founding five perfumes from 1935, the first lipstick in a case crafted with exquisite jewelry-making techniques, and the brand's inaugural skincare product, Nutrix Nourishing Cream.