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Hong Kong's Chep
Lap Kok airport was voted best airport in the
world. | |
When it comes to the airport experience, terminals in Asia are a cut above the rest, according to a
recent independent survey of air passengers.
Hong Kong International Airport was named the world's best, second
favorite was Seoul's Incheon and Singapore's Changi airport was placed
third.
Kuala Lumpur's international airports came in fourth, while the Middle
East hub of Dubai was ranked fifth.
Airports Council International (ACI) and the International Air
Transport Association (IATA) jointly conducted the satisfaction survey.
The research was conducted during 2004, covering 40 major global airports
and 65,000 interviews.
In Europe, Copenhagen was voted the best airport, while in North
America Halifax came in first. Cape Town came in second place, after
Dubai, for the combined Africa and Middle East region.
"The fact is -- airports vie
for passengers," says Robert Aaronson, of the ACI.
"They realize the importance of building customer loyalty in a
competitive environment. This survey gives airports the essential benchmarking tool to measure and
enhance their service quality."
The survey covered the entire airport experience of international and
domestic travelers who rated airports on 31 service-related factors before
boarding flights.
Passengers were asked to rate airport facilities, security and
immigration, as well as services provided by
airlines.
(Agencies) |
最近對(duì)飛機(jī)乘客進(jìn)行的一次獨(dú)立調(diào)查結(jié)果表明,就機(jī)場(chǎng)體驗(yàn)而言,亞洲的機(jī)場(chǎng)高于其他地區(qū)的水平。
香港國(guó)際機(jī)場(chǎng)被評(píng)為世界最佳機(jī)場(chǎng),漢城(首爾)仁川機(jī)場(chǎng)和新加坡樟宜機(jī)場(chǎng)緊隨其后,分列二、三名。
吉隆坡國(guó)際機(jī)場(chǎng)排在第四位,中東的航空樞紐的迪拜機(jī)場(chǎng)名列第五。
國(guó)際機(jī)場(chǎng)協(xié)會(huì)和國(guó)際航空運(yùn)輸協(xié)會(huì)聯(lián)合進(jìn)行了這次滿(mǎn)意度調(diào)查。這項(xiàng)2004年進(jìn)行的研究涉及全球40座主要機(jī)場(chǎng),共進(jìn)行了65000次訪(fǎng)問(wèn)。
哥本哈根機(jī)場(chǎng)被選為歐洲最佳機(jī)場(chǎng),在北美則是哈利法克斯機(jī)場(chǎng)排名首位。在非洲和中東地區(qū),開(kāi)普敦機(jī)場(chǎng)排在迪拜機(jī)場(chǎng)之后,名列第二。
機(jī)場(chǎng)國(guó)際協(xié)會(huì)的羅伯特·阿隆森說(shuō):“事實(shí)就是——機(jī)場(chǎng)在爭(zhēng)奪客源?!?
“他們意識(shí)到在充滿(mǎn)競(jìng)爭(zhēng)的市場(chǎng)環(huán)境中贏得消費(fèi)者忠誠(chéng)度的重要性。該調(diào)查為機(jī)場(chǎng)提供了衡量現(xiàn)有服務(wù)質(zhì)量并進(jìn)一步提高服務(wù)質(zhì)量的標(biāo)準(zhǔn)。”
這項(xiàng)調(diào)查涵蓋了外國(guó)和本國(guó)乘客在機(jī)場(chǎng)的全部經(jīng)歷和感受,請(qǐng)他們?cè)诘菣C(jī)前對(duì)機(jī)場(chǎng)的31項(xiàng)與服務(wù)有關(guān)的要素進(jìn)行評(píng)估。
該調(diào)查要求乘客評(píng)估機(jī)場(chǎng)的設(shè)備、安全設(shè)施、入境情況,以及航空公司提供的服務(wù)。
(中國(guó)日?qǐng)?bào)網(wǎng)站譯) |